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Keeper Test for HR Excellence A Guide to Boosting Team Performance and Morale

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keeper standard test

Introduction Keeper Standard Test

Picture this scenario. An employee walks into your office and tells you they’re considering a job offer from a competitor. What’s your immediate reaction? Do you feel relieved, or do you scramble to convince them to stay? This gut-check question forms the basis of the Keeper Test, a concept revolutionized by Netflix. In this comprehensive guide, we’ll explore what the Keeper Test is, how it originated, and why it’s become a focal point for HR professionals and managers seeking to optimize team performance and morale. By the end of this article, you’ll have a nuanced understanding of its advantages, disadvantages, and potential alternatives, all while keeping your team empowered and engaged.

Definition of the Keeper Test

At its core, the Keeper Test asks managers to evaluate their team members through one simple yet profound question. “Which of my people, if they told me they were leaving for a similar job at a competitor or peer company, would I fight hard to keep?” This question helps managers identify which employees are indispensable to the organization. It’s a straightforward method designed to cut through the complexities of performance reviews, focusing instead on the value each team member brings to the table.

Origin and Popularization by Netflix

The Keeper Test was popularized by Reed Hastings, CEO of Netflix, and Patty McCord, the company’s former Chief Talent Officer. They introduced this concept as part of a broader talent management strategy aimed at fostering a culture of excellence and accountability. Netflix’s open and candid approach to performance management has made the Keeper Test a topic of interest among HR professionals and managers worldwide.

Concept and Implementation

The core question of the Keeper Test—whom would you fight to keep—serves as a litmus test for employee value. Managers are encouraged to use this question as a regular checkpoint rather than waiting for annual reviews. This real-time assessment allows for timely interventions, whether it’s offering additional support to high performers or making tough decisions about underperformers.

Managers aren’t the only ones who benefit from the Keeper Test. Employees, too, are encouraged to ask themselves if they’re in a role where they’re valued and can thrive. This reciprocal feedback loop fosters open communication, empowering both managers and employees to discuss career aspirations, performance issues, and growth opportunities candidly.

Encouragement of Reciprocal Feedback

One of the unique aspects of the Keeper Test is its emphasis on mutual feedback. It’s not just about managers evaluating employees; it’s also about employees feeling empowered to voice their concerns and aspirations. This two-way street ensures that both parties are aligned on expectations, career goals, and performance metrics. It creates an environment where feedback is not just welcomed but actively sought, leading to a more engaged and motivated workforce.

Historical Context of the Keeper Test

The Keeper Test was developed by Reed Hastings and Patty McCord during their tenure at Netflix. It was part of a broader initiative to create a high-performance culture aligned with Netflix’s values and policies. The idea was to move away from traditional performance reviews, which often felt bureaucratic and disconnected from day-to-day operations. Instead, they wanted a more dynamic and real-time approach to talent management.

Cultural Alignment with Netflix’s Values and Policies

Netflix’s culture is built on principles of freedom and responsibility. The Keeper Test aligns seamlessly with these values by promoting accountability and transparency. It encourages managers to be honest about their team’s performance and empowers employees to take ownership of their career paths. This cultural alignment has been instrumental in Netflix’s success, making it a case study for other organizations looking to adopt similar practices.

Advantages of the Keeper Test

The Keeper Test offers several benefits that can significantly impact an organization’s performance and culture. Here are some key advantages:

Prioritization of High Performers

The primary advantage of the Keeper Test is its ability to prioritize high performers. By focusing on who is indispensable, managers can allocate resources more effectively, ensuring that top talent is nurtured and retained. This focus on high performers can lead to increased productivity and better business outcomes.

Encouragement of Open Communication

The Keeper Test promotes a culture of open communication. Managers are encouraged to have candid conversations with their team members about performance, expectations, and career goals. This openness helps build trust and ensures that everyone is on the same page, reducing the likelihood of misunderstandings and conflicts.

Potential for Improved Team Performance

By regularly assessing team members and providing timely feedback, the Keeper Test can improve overall team performance. High performers feel recognized and valued, while underperformers receive the support they need to improve or the clarity to move on. This focus on continuous improvement can lead to a more motivated and high-performing team.

Disadvantages of the Keeper Test

Despite its benefits, the Keeper Test is not without its drawbacks. It’s essential to be aware of these potential disadvantages to mitigate their impact effectively.

Potential Negative Impact on Company Culture

One of the main criticisms of the Keeper Test is its potential to create a cutthroat culture. When employees know they are constantly being evaluated, it can lead to increased stress and anxiety. This high-pressure environment may not be conducive to long-term employee well-being and job satisfaction.

Risk of Creating a Culture of Fear

Another significant disadvantage is the risk of creating a culture of fear. If employees perceive the Keeper Test as a constant threat to their job security, it can lead to decreased morale and engagement. This fear-driven atmosphere can stifle creativity and innovation, which are crucial for any organization’s success.

Possible Harm to Employee Morale and Loyalty

The Keeper Test can also harm employee morale and loyalty. If employees feel they are being judged too harshly or unfairly, it can lead to resentment and a lack of trust in management. This erosion of trust can result in higher turnover rates and difficulties in attracting new talent.

Alternative Approaches to the Keeper Test

While the Keeper Test has its merits, it’s not the only way to manage talent effectively. Here are some alternative approaches that HR professionals and managers can consider:

Upskilling and Reskilling Employees

Investing in upskilling and reskilling employees can be a more compassionate and sustainable approach to talent management. By providing opportunities for continuous learning and development, organizations can help employees adapt to changing job requirements and stay relevant in their roles. This approach can lead to higher employee satisfaction and retention.

Developing a Compassionate Talent Management Strategy

A compassionate talent management strategy focuses on understanding employees’ needs and aspirations. It involves regular check-ins, personalized development plans, and supportive leadership. This approach fosters a positive work environment where employees feel valued and motivated to perform at their best.

Implementing Evidence-Based Talent Management Practices

Evidence-based talent management practices use data and analytics to make informed decisions about hiring, development, and retention. By leveraging data insights, organizations can identify trends, predict future needs, and implement targeted interventions. This data-driven approach can lead to more effective and efficient talent management.

Case Studies and Examples

To better understand the Keeper Test’s real-world applications, it’s helpful to look at case studies and examples from companies that have implemented similar strategies.

Real-World Applications at Netflix

Netflix’s implementation of the Keeper Test has been widely documented. The company’s focus on high performance and accountability has contributed to its success as a global streaming giant. By regularly evaluating team members and providing timely feedback, Netflix has been able to maintain a high-performing workforce.

Comparisons with Other Companies’ Talent Management Strategies

Other companies have also adopted innovative talent management strategies that align with the principles of the Keeper Test. For example, Google’s “Project Oxygen” focuses on identifying the behaviors of great managers and using these insights to train and develop their leadership team. Similarly, Adobe’s “Check-In” approach replaces traditional performance reviews with regular, informal check-ins between managers and employees.

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Conclusion

The Keeper Test is a powerful tool for identifying and retaining top talent in an organization. By focusing on high performers, promoting open communication, and encouraging reciprocal feedback, it can lead to improved team performance and a more engaged workforce. However, it’s essential to be aware of its potential drawbacks and consider alternative approaches when necessary. Ultimately, the goal is to create a positive and supportive work environment where employees can thrive and contribute to the organization’s success.

If you’re interested in learning more about the Keeper Test or need help implementing effective talent management strategies, don’t hesitate to reach out to our team of experts. We’re here to help you build a high-performing and motivated workforce.

FAQs

  1. What is the Keeper Test?

The Keeper Test is a talent management approach where managers ask themselves if they would fight to keep an employee, ensuring only top performers remain.

  1. What are the benefits of the Keeper Test?

Benefits include improved team performance, enhanced communication, and recognition of high performers, leading to a motivated workforce.

  1. What are the disadvantages of the Keeper Test?

Disadvantages include potential negative impact on company culture, creating a culture of fear, and possible harm to employee morale and loyalty.

  1. Are there alternatives to the Keeper Test?

Yes, alternatives include upskilling and reskilling employees, developing compassionate talent management strategies, and implementing evidence-based practices.

  1. How has Netflix used the Keeper Test?

Netflix applies the Keeper Test to maintain a high-performing workforce by regularly evaluating team members and fostering a performance-driven culture.

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How-To Guides

How to Keep Your Kid Engaged Without Relying on Screens

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Your Kid Engaged

In today’s digital age, it’s a common concern among parents about how much screen time is too much for their children. While technology can be a useful tool for learning and entertainment, excessive use can lead to a variety of issues, including reduced physical activity and a lack of face-to-face social interactions. Fortunately, there are plenty of ways to keep your children engaged with fun and educational activities that do not involve screens. Here’s how you can encourage your child to explore the world beyond digital devices.

Embrace the Great Outdoors

The benefits of outdoor play cannot be overstated. It not only helps children develop physically by improving their motor skills but also enhances their sensory skills through exposure to the natural environment.

Nature Walks and Scavenger Hunts

Organize regular walks in a nearby park or nature reserve, and turn these outings into an adventure with a scavenger hunt. Prepare a list of things to find, such as a certain type of leaf, a rock with a unique shape, or a bird’s feather.

Sports and Physical Games

Encourage your child to participate in sports or physical games like soccer, cricket, or tag. These activities are excellent for physical health and also teach valuable life skills such as teamwork and perseverance.

Foster Creativity with Arts and Crafts

Engaging in arts and crafts not only nurtures creativity but also improves children’s fine motor skills and boosts their ability to concentrate and problem-solve.

Crafting Projects

Provide a variety of materials like paper, cardboard, markers, and glue, and let your child’s imagination run wild. You can also set specific projects like making greeting cards, building a model airplane, or creating a scrapbook.

Art Supplies

Invest in some quality art supplies that are age-appropriate. Watercolours, finger paints, and crayons are great for younger children, while older children might appreciate more sophisticated materials like oil pastels and acrylics.

Introduce Them to the World of Books

Introduce Them to the World of Books

Reading is a fundamental skill that opens doors to all kinds of learning and imagination. Introduce your child to books early on to develop a lifelong love of reading.

Create a Reading Nook

Designate a cosy corner in your home as a reading nook. Make it inviting with comfortable seating, good lighting, and easy access to books.

Library Visits

Make regular visits to your local library. Many libraries offer reading programs and activities that can help keep your child engaged. If you’re looking for advice or recommendations, librarians can be a fantastic resource.

Engage in Interactive Learning Activities

Learning doesn’t have to be confined to the classroom or digital devices. There are many interactive and educational activities that can stimulate your child’s curiosity and enthusiasm for learning.

Science Experiments

Conduct simple science experiments at home that require basic household items. Experiments like making a volcano with baking soda and vinegar or creating a simple circuit with batteries and bulbs can be both fun and educational.

Cooking Together

Involve your child in cooking meals. This not only teaches them valuable life skills but also incorporates elements of math and science into the activity.

Plan Family Game Nights

Dedicate an evening each week to playing board games or card games as a family. This is a great way to spend quality time together and helps children learn important social skills such as taking turns and good sportsmanship.

Encourage Participation in Community Activities

Look for community activities or classes that could match your child’s interests. Activities like dance, music, sports, or art classes can be great alternatives to screen time.

Childcare and Extracurricular Activities

Many childcare centres, such as childcare Liverpool, offer programs and activities that are designed to keep children engaged without the need for screens. Participating in such programs can provide your child with a structured environment where they can interact with peers and learn new skills.

The Importance of Boredom

It’s okay for children to feel bored sometimes. Boredom can encourage children to develop their ability to entertain themselves independently, fostering creativity and problem-solving skills.

Keep the Communication Open

Discuss with your child the importance of limiting screen time and encourage them to explore other interests. Be open to their suggestions and try to find activities that you can enjoy together.

By diversifying the activities available to your child, you not only reduce their screen time but also contribute to their overall development and well-being. Encouraging other interests helps children develop a range of skills and also opens up opportunities for them to discover new passions. The key is to be involved and supportive, providing them with plenty of options to explore the world around them. Remember, every child is unique, and finding what captures their interest and imagination is a journey that you can embark on together.

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How to Prep Surfaces Like a Pro Before You Paint Anything

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Prep Surfaces

A high-quality paint finish doesn’t begin with the brush — it begins with the surface. No matter how premium your paint or how skilled your technique, poor preparation will always lead to disappointing results. From walls and ceilings to cabinetry and trim, thorough surface preparation is the foundation of any durable and professional-looking finish.

One of the most overlooked but essential steps is removing surface contaminants and imperfections. Techniques such as abrasive cleaning can be critical in creating a properly textured surface that allows paint to adhere evenly and resist peeling over time. When applied correctly, these methods significantly reduce the risk of long-term issues and costly rework.

In this article, we’ll walk through a structured, reliable process for prepping a variety of surfaces before painting — whether you’re handling a residential DIY or planning a professional job.

1. Begin with a Comprehensive Cleaning

Before sanding, priming, or patching, the surface must be completely free from dust, grease, oils, and other contaminants. Even surfaces that appear clean often have residues that prevent proper adhesion.

For general surfaces such as walls, a solution of warm water and mild detergent works well. In kitchens, degreasers may be necessary to break down stubborn residue. For exterior surfaces, a pressure washer may be useful — provided it’s used carefully to avoid damaging the substrate.

Allow all cleaned surfaces to dry thoroughly before proceeding. Moisture trapped under paint can lead to blistering or mildew growth.

2. Address Surface Imperfections

Inspect the surface closely for cracks, holes, flaking paint, or uneven textures. Use appropriate fillers for the material at hand — such as spackling compound for drywall or wood filler for timber surfaces. Allow repairs to cure completely, then sand them flush with surrounding areas using fine to medium grit sandpaper.

Flaking or peeling paint should be removed with a scraper, followed by sanding to feather the edges and achieve a uniform surface.

3. Sand or Scuff for Adhesion

Sanding is an essential part of surface preparation, as it helps the primer and paint adhere more effectively. The grit you choose will depend on the surface:

  • 120–150 grit for general wall and ceiling prep
     
      
  • 180–220 grit for cabinetry, trim, and furniture
     
      
  • Fine steel wool or sanding pads for delicate or contoured surfaces
     
      

In some cases, mechanical sanding may be required, especially on larger areas. Always remove sanding dust with a vacuum and tack cloth before continuing.

4. Select the Right Primer

Priming seals the surface, improves paint adhesion, and can help cover stains or dark colours. Choose a primer suited to the substrate:

  • Drywall: Standard latex primer
     
      
  • Wood: Stain-blocking or bonding primer
     
      
  • Metal: Rust-inhibiting primer
     
      
  • Glossy or previously painted surfaces: High-adhesion primer
     
      

Apply primer with smooth, even strokes and allow it to dry as recommended before painting. A second coat may be required on porous surfaces or where there are visible stains.

5. Special Considerations by Surface Type

Special Considerations by Surface Type

Wood

Clean, sand thoroughly, and remove all dust. Use a primer suited to wood to prevent tannin bleed-through and improve adhesion.

Metal

Clean with a degreasing agent and remove any rust. Use abrasive pads or wire brushes to roughen the surface, followed by a primer specifically designed for metal.

Masonry

Brush off loose material and wash thoroughly. Use masonry primer to reduce surface porosity and improve finish consistency.

Laminate or Glossy Surfaces

Lightly sand to dull the sheen and follow with a bonding primer. Avoid heavy sanding that could damage the surface.

6. Respect Drying and Curing Times

One of the most common causes of coating failure is inadequate drying between steps. Always follow the manufacturer’s instructions for drying and curing times between cleaning, patching, sanding, priming, and painting.

Avoid painting in high humidity or extremely cold temperatures, as this can delay drying and affect finish quality.

Final Inspection Before Painting

Once your surface is clean, smooth, dry, and primed, take a final pass. Check for missed spots, bumps, or debris. Run your hand over the surface to feel for inconsistencies. The goal is a clean, uniform base — because any imperfections now will be magnified once the paint is applied.

Proper surface preparation is an investment in the longevity and appearance of your paint job. Whether you’re painting a single wall or managing a larger project, taking the time to follow a professional-grade prep process will result in better adhesion, smoother coverage, and a finish that stands the test of time.

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The One Thing Parents Forget When Preparing Kids for Big Transitions

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Preparing Kids for Big Transitions

Whether it’s starting child care, moving to a new home, or graduating to “big kid” school, transitions can be tough — not just for kids, but for parents too. We read the books, pack the bags, label the lunchboxes, and talk through every little detail. But even with all the prep in the world, there’s one crucial piece that often gets missed: how your child feels about the change — and how safe and supported they feel while moving through it.

That’s why emotional preparation matters just as much as the practical stuff. While logistics are important, focusing on connection, communication, and consistency is what really helps children thrive in times of change. And whether you’re navigating the start of a new school year or introducing your little one to child care Strathfield options, tuning into their emotional needs can make the transition smoother for everyone involved.

So, what does that actually look like in practice?

Why Transitions Are So Hard for Kids

Children thrive on routine. They find comfort in predictability — knowing what comes next, where their things go, and who they’ll be with. A transition, no matter how exciting, disrupts that predictability. It can spark fear, confusion, or clinginess — not because something is wrong, but because your child’s brain is wired to crave consistency.

And even positive changes (like moving to a bigger house or starting a fun new daycare) come with big emotions that can feel overwhelming for little ones.

What Parents Often Focus On (and What Gets Missed)

Most parents are incredible at the prep work: buying new gear, reading bedtime stories about first days, talking about what’s going to happen, and building excitement. All of that is important.

But here’s what often slips through the cracks:

  • Giving space for your child to feel unsure — not everything has to be painted as “fun” or “exciting.”
     
      
  • Checking your own stress levels — kids pick up on your emotions more than your words.
     
      
  • Helping them say goodbye to what they’re leaving behind — transitions are about loss, too.
     
      
  • Noticing the aftershock — the hard part sometimes shows up days after the transition happens.
     
      

How to Support the Emotional Side of Big Changes

Supporting your child through a big shift is less about doing everything perfectly, and more about showing up consistently and calmly. Here are a few helpful strategies:

1. Name the Feelings, Don’t Just Dismiss Them

Instead of saying, “Don’t be scared! You’ll love it!” try, “It makes sense that you feel nervous — it’s something new.”
 Acknowledging your child’s emotions helps them feel seen and safe.

2. Keep Routines as Familiar as Possible

Even when everything else is changing, try to keep wake-up times, meals, naps, or bedtime rituals consistent. Familiar routines help anchor kids during uncertain times.

3. Let Them Bring Something Comforting

A small stuffed animal, photo, or even a “hug note” in their pocket can give your child something tangible to hold onto when they’re away from you.

4. Practice in Small Steps

If possible, ease into the new routine gradually. For example:

  • Visit the new space together ahead of time
     
      
  • Do short stays or trial days at child care
     
      
  • Role-play what drop-off and pickup will look like
     
      

These little “previews” help kids feel less overwhelmed when the big day comes.

5. Talk About What Happens After

Transitions often feel scarier when kids don’t know what happens next. Talk through the day’s full story: “After lunch, you’ll have rest time. Then I’ll come pick you up and we’ll go to the park.”

6. Be Patient with Reactions (Even the Unexpected Ones)

Preparing Kids

Some kids cry. Others get extra clingy. Some act out after the change, when it feels like everything should be fine. This is all normal. Big emotions don’t mean your child isn’t adjusting — they just need time, space, and lots of reassurance.

And Don’t Forget to Check In With Yourself

Transitions affect parents too. Maybe you’re feeling anxious about the new care environment, worried about whether you’re making the right call, or just emotional about how fast your child is growing up.

Taking a moment to check in with your own feelings — and finding a way to talk about them or get support — helps you stay calm, clear, and connected. That steady energy is exactly what your child needs from you the most.

Final Thought: It’s Okay if It’s Not Perfect

There’s no such thing as a flawless transition. There will be bumps. But that doesn’t mean you’re doing it wrong. In fact, it’s through these little moments of uncertainty — handled with love and patience — that kids build resilience.

If you focus on connection over perfection, and let your child know you’re right there with them, you’re already doing the most important part.

Because at the end of the day, it’s not about getting the transition “right” — it’s about helping your child feel safe enough to grow through it.

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